Once I learned that I had the opportunity to do a TEDxTalk, it felt a bit overwhelming – how the **** will I make it good enough for the red dot?

My first draft was all over the place without any clear storyline, but Ioana quickly picked out the extra valuable pieces and helped me to put the puzzle together into a new and more structured draft. It started to get an overall structure, but we both felt that it was lacking a  certain depth.

Ioana pushed me to dig deeper and challenged me in a way that was scary at first, but it resulted in a personal and beautiful talk – suited for the red dot. She was extremely supportive and gave me the courage to tell my real story! She was a challenger and supporter, and while she helped, she made sure that the talk was still my own words.

It would not have been the same talk without her!